Gymshark Steps Into Footwear, Tests US Expansion
Weekly Newsletter

Gymshark Steps Into Footwear, Tests US Expansion

Plus: Nike taps Jacquemus to revive its first shoe

Zihan Lyu
Zihan Lyu
Sep 10, 2025
Nike x LEGO Drops Playful New Collection
Weekly Newsletter

Nike x LEGO Drops Playful New Collection

Plus: Travis AJ1 Low goes DTC

Zihan Lyu
Zihan Lyu
Sep 3, 2025
Vans Appoints SZA, Signals Culture-First Strategy
Weekly Newsletter

Vans Appoints SZA, Signals Culture-First Strategy

Plus: Pharrell’s Jellyfish tests platform-to-retail launch playbook

Zihan Lyu
Zihan Lyu
Aug 20, 2025
Shoe Fashion | Clarks Bets On Digital Fitness With Strava Challenge
Weekly Newsletter

Shoe Fashion | Clarks Bets On Digital Fitness With Strava Challenge

Plus: Columbia revives humor to court younger outdoor consumers

Zihan Lyu
Zihan Lyu
Aug 6, 2025
Sneak Peek - 01.30.2025
Weekly Newsletter

Sneak Peek - 01.30.2025

Footwear Market to Grow By $103.6 Billion 📈

Zihan Lyu
Zihan Lyu
Jan 30, 2025
Sneak Peek - 01.23.2025
Weekly Newsletter

Sneak Peek - 01.23.2025

Rihanna's PUMA Collaboration 👟

Zihan Lyu
Zihan Lyu
Jan 23, 2025
Sneak Peek - 01.16.2025
Weekly Newsletter

Sneak Peek - 01.16.2025

Nike Introduces Global Women's Nighttime Running Tour

Zihan Lyu
Zihan Lyu
Jan 16, 2025
Sneak Peek - 01.09.2025
Weekly Newsletter

Sneak Peek - 01.09.2025

Future-Focused Sneaker Styles Celebrate New Year with Innovative Drops

Zihan Lyu
Zihan Lyu
Jan 9, 2025